Starting your own business comes with the opportunity to be self-sufficient and provide for yourself. In this article by Emily Graham from Mighty Moms, we’ll share everything you need to know to start your own successful business as a stay-at-home mom.
How to Get Started
Every “Mompreneur” is different. You might be a phenomenal cook, an expert on domestic abuse, or a whiz with kids.
That said, you probably have some skills that are uniquely yours. So it’s important to recognize them and hone in on them. Because if you can perfect these, you can use them to your advantage in your own business.
Next, Oberlo notes that you’ll want to identify your ideal client base and figure out if there are opportunities for you out there looking for what you offer. The internet is a goldmine of information for this.
Once you’ve identified who you want to serve and what you can offer, you can start to plan your business.
Tips on Working from Home with Kids
Working parents know that juggling work and family responsibilities can be challenging. The following tips are designed to help you achieve stability and balance your work and family responsibilities.
Plan Your Day: Make sure your workday isn’t interrupted by after-school activities, sports practices, and other extracurricular activities.
Set Boundaries: Firstbeat points out that your workspace should be clearly defined. This is important so that you do not get distracted by your kids wandering into your workspace.
Don’t Be Afraid to Say “No”: It’s important to say “No” when necessary. This comes much easier when you have a healthy work-life balance.
The Truth about Balancing Work and Family Life
Trying to achieve the elusive work-life balance might seem like a myth, but Fairgodboss notes that it is possible. Try using the following tips to successfully balance your home life and your work life.
Plan Ahead: When you start thinking about the big picture, you’ll be able to see time and tasks in a different way. You’ll be able to see opportunities to do more or have more impact.
Take a Break and Recharge: You need to make room for yourself in your life. Whether it’s a short break or a long vacation, you need “me time” like everyone else.
Change Up Your Home Environment: The smallest changes can have the biggest impact. Consider adding a houseplant or rearranging your home office. Tom’s Guide points out that by getting rid of clutter, you will help reduce stress and promote better overall wellness.
Think About Your Budget
Although starting an at-home business is cheaper than a traditional, full-blown brick-and-mortar operation, you’ll still need to invest some money in this idea. Having some wiggle room in your budget for these startup costs is important.
For example, you’ll need to purchase a domain (something that you will need to renew annually), website, and hosting to get your site up and running. If you’re unfamiliar with how to tackle these tasks, you may need to hire a freelancer. Or, you could spend some time watching YouTube videos and reading tutorials and handle it all on your own.
Successful Marketing for Mompreneurs
You’re likely to use social media like Instagram to promote your home business. When you do, you want to be sure you’re utilizing graphics to the best effect. Infographics are a great solution, as you can include a combination of words and images to convey your branding message or offerings at glance. By starting with an infographic template from a huge library of user-friendly templates, you can simply change a few fields or completely customize to your liking. Better yet, using such a template is free and easy to download for use on social media and your website.
Launching your own business as a stay-at-home mom shouldn’t be taken lightly, but it doesn’t have to be so daunting that it seems impossible. In fact, following the tips in this guide is a great beginning to what may very well become a wildly successful enterprise!
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